When you speak with people who are deeply invested in their communities, it doesn’t take long to hear the passion in their voices. That’s exactly what came through in a recent conversation I had with Sarah McKearney, Community Investment and Public Affairs Coordinator at Tourmaline. What started as a simple interview about corporate giving quickly turned into a powerful reflection on community, connection, and collaboration.
Tourmaline’s approach to philanthropy is rooted in the places where their people live and work. “Tourmaline guides the majority of it’s donations to stay within their three pillars of giving Health & Wellness, Youth Sports and Research & Education,” Sarah explained, “but what really matters to us is the impact we can have in communities our teams call home.” It’s not just about financial support—it’s about being there, in person, with sleeves rolled up.”
That sentiment was when Sarah mentioned. “We’re proud to be part of the energy sector, and even prouder to be part of something that brings people together,” she said. She spoke about how the energy sector is banding together—not just to fund programs like RMHC Alberta, but to show up, time and again, in ways that matter. Whether it’s flipping pancakes at the House or collaborating on initiatives like Classroom Champions, Tourmaline is showing that meaningful investment goes far beyond the bottom line.
The conversation naturally turned to the expanded Ronald McDonald House in Calgary and the Energy Wing—a space that honours the many companies and individuals in the energy sector who help make the work of RMHC Alberta possible. Sarah lit up at the mention of it: “It’s incredible that a space is being created to reflect this sector’s contribution. It really shows how much heart there is behind the work.”
When asked what else they wanted to share, Sarah wrapped it up beautifully: “Tourmaline doesn’t just cut a cheque and walk away. We’re encouraged to go out, connect, and contribute personally. That’s what community means to us.”
Sarah added one last reflection, highlighting the importance of volunteerism and participation: “You’ve created so many ways for people to get involved—whether it’s running in Hustle for the House, volunteering, or coming out to events. It all matters.”
This fall we are excited to cheer on the Tourmaline team during the 2025 Hustle for the House event, which is just one of the fundraising events Tourmaline supports for the Ronald McDonald House. Their impact in donations AND showing up to these events has a ripple effect for the thousands of families who will call the Ronald McDonald House their home-away-from-home.
And that’s the heart of it. When organizations like Tourmaline step forward—not just as donors, but as partners—we all get stronger. Because when a community bands together, the impact is not only powerful. It’s personal.
